Design Strategy Conference with Italian Chamber of Commerce and Bayern Design

HypoVereinsbank-UniCredit invited renowned design companies from Italy and Germany to  discuss design as a driver for economy. Supported by Bayern Design and ItalCam (Italian Chamber of Commerce), the event featured CEOs and art directors from companies such as Alessi (Marco Pozzo), Illycaffè (Carlo Bach), Pininfarina Extra (Francesco Lovo), Tobias Grau (Tobias Grau, Axor (Stefan Hoske), and ClassiCon (Oliver S. Holy). Also part of the conversation was Angelika Müller (H.O.M.E. and DOMUS). Moderated by Barbara Friedrich.



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