HypoVereinsbank-UniCredit invited renowned design companies from Italy and Germany to discuss design as a driver for economy. Supported by Bayern Design and ItalCam (Italian Chamber of Commerce), the event featured CEOs and art directors from companies such as Alessi (Marco Pozzo), Illycaffè (Carlo Bach), Pininfarina Extra (Francesco Lovo), Tobias Grau (Tobias Grau, Axor (Stefan Hoske), and ClassiCon (Oliver S. Holy). Also part of the conversation was Angelika Müller (H.O.M.E. and DOMUS). Moderated by Barbara Friedrich.
How can artificial intelligence (AI) support future working environments? This research question was developed by Jeong-sook Lee (Visual Design Lead and Head of Global Design Direction at SAP) and myself in order to investigate opportunities to use artificial intelligence in work scenarios and as part of the SAP Fiori software apps from SAP. This very international group of the first semester MA Design Management and MA Design Thinking at Macromedia University in Munich were asked to team up in multidisciplinary teams and to propose their own specific approach.
Being invited at the Rachel Carson Center for Environment and Society (RCC) in Munich to present a student research and development project. A team of students in my Interdisciplinary Project class from the MA Design Management program investigated opportunities and issues when trying to motivate and activate Munich citizens to actively participate in protecting their environment, particularly looking into climate change. The highly challenging project was executed by students coming from diverse location such as India, USA and Germany. The result was using Gamification in order to attract citizens’ attention and galvanize the attentive public into action.
The first Design Management Institute symposium in Munich took place at the conference center at BMW Welt. I met the dmi’s president Carole Bilson at the DMI Design Management Conference in Amsterdam, from 23-25 May 2016. Since dmi never had provided a conference in Munich, I proposed a design management symposium with the aim to bring the conversation about design-driven innovation and design thinking as a driver of innovation to organizations in Bavaria, particularly to engineering-driven SMEs. I also supported the dmi team as part of the planning team and with local sponsorship raising efforts, which ended with the partnership with bayern design and sponsorships by Macromedia University, Chamber of Commerce and Industry for Munich and Upper Bavaria (IHK), GE Healthcare and frog. Additionally, I provided a breakout session during the symposium with the topic: Being Human in Times of Digital Transformation: The Power of Design-Driven Innovation. Further information below and here.
Digital Transformation and Philosophy: Presentation by Prof. Dr. Thomas Metzinger at ERES-Stiftung Munich
Every sector seems now to be involved in digital change somehow – industry, media, education, policy. Yet, the world today seems to be torn between anxiety on the one hand and with positive excitement on the other.
Just came back from another excellent DMI conference, this time the DMI Design Leadership conference in Boston, MA. The distinguished keynote speaker was Vijay Govindarajan, Coxe Distinguished Professor, Dartmouth College’s Tuck School of Business, Marvin Bower Fellow, Harvard Business School.
I attended the the DMI Design Management Conference in Amsterdam, 23-25 May 2016. The theme was “Inside Out / Outside In” and focused on the ways in which the internal workings of an organization expresses itself through products and services, as well as how external influences can impact an organization internally. There was an impressive line-up of international speakers from various industries.
Designing Digital Futures – symposium for digitalisation, design research and design-driven innovation.
The symposium on 22 Feb 2016 explored scenarios of a digital future from a multitude of perspectives.
I am currently organizing a one-day symposium about digital transformation and design with the title: Designing Digital Futures. The free Macromedia University event is going to take place at oskar von Miller Forum in Munich, Mon. 22nd of February 2016. I invite all participants to immerse thoroughly in the topic of digital transformation and humanity: What effect has the digital transformation on our society? Is humanity really at stake as many fear, or does an upcoming “Big Data and Robotic Age” rather offer a stimulus to evaluate human qualities and to scrutinize what it means to be human in the 21st century?
Design Management has become a central focus in today’s organizations, because incorporating effective innovation processes in order to be able to create successful new products and services, as well as better productivity and performance has increased the likelihood of a business succeeding in a global and highly competitive environment. Design-driven innovation processes are based on a profound understanding of customers’ or users’ needs, wants and aspirations – found in the human-centred Design Thinking methodology. This approach can not only support the development of successful new products and services, but supports empowerment of employees to think innovatively through all levels in an organisation, drive inspirational leadership and support change in an age of digital transformation and complex problems.
Full presentation on YouTube: https://www.youtube.com/watch?v=ztjCHz-r1ZY
I will host an event about innovative approaches in qualitative and quantitative market and consumer/user research. Invited is Hyve Innovation Research, a company based in Munich. They approach research questions with new methods such as Online Research Communities, Social Media Analytics and Netnography Insights. They turn customers and users from passive recipients to active collaborators and actively involve them into innovation processes. This approach fits very well in the Design Thinking methodology by providing an exchange of knowledge and opinions throughout the design process. I have begun to work very closely with Hyve Innovation Research to utilize their expertise and tools in complex and wicked problem situations.
What: Free event – Macromedia Talk, Munich: Research Futures – The Power of Innovation Research
Experience the first Wearable Data Hack event in Munich in the fabulous offices space from Stylight and become part of a creative team that makes the most out of the emerging smart watch and wearable tech market. The Wearable Data Hack Munich 2015 will be the first occasion for most of the participants to share their views and ideas and jointly gather experience with the new data realm. Datarella, Stylight and Macromedia University invite hackers and designers to meet each other, to discuss and find ways of using data in order to tell the people’s lives and create examples of socially relevant technology.
The event is free of charge, but only 100 participants can attend. Please register now: wearabledatahack.com
The organization Design For Europe had their first summit at The Square in Brussels. It was a great event with a focus on design-driven innovation and user-focused improvement for business, the public sector and policymaking. Design for Europe is bringing together the latest tools, techniques and success stories of innovation. The summit offered a range of high profile speakers from diverse organizations, universities and companies to discuss the potential of design-led approaches to innovation processes.
I will be on the European Growth by Design summit in Brussels all day May 7, 2015. I am very much looking forward to it, because it will provide an opportunity to discuss how design can boost innovation and create economic growth across Europe. Have a look: http://designforeurope.eu/events/european-growth-design. Photo: Design for Europe
A short video has been recently published on YouTube about the Design Thinking for Public Good 2015 symposium, I organized back in Feb. 2015 at Macromedia University. I am still proud of this event, which allowed me to invite various renowned organizations and speakers from UK, Denmark, France and USA. It captures the knowledge exchange atmosphere beautifully and provides an impression about the event. many thanks again for the support of NESTA UK, MindLab Denmark, La 27e Région, France, Hyve Innovation, Munich and Richard Buchanan from Weatherhead School of Management, Case Western Reserve University, USA. https://www.youtube.com/watch?v=z_ArEvLr9Ls
I was invited to hold a keynote speech on Design Thinking and innovation at Media.Innovations Day 2015 at Bavarian Regulatory Authority for Commercial Broadcasting (BLM). Check out BLM’s Media.Innovations Day 2015 website: http://medienpuls-bayern.de/events/730#medien. Photo: BLM
The MOOC design Thinking is running a second time, this time it will feature a multiple-choice exam. To register visit: https://iversity.org/en/courses/design-thinking
Innovation Symposium: Design Thinking for Public Good, 26 February 2015, Macromedia University, Munich
I am currently organizing the innovation symposium Design Thinking for Public Good. The one-day symposium will take place at Macromedia University in Munich 26 February 2015. Distinguished speakers from theory and practice inform about global trends and challenges in public sector innovation through Design Thinking. The event will feature presentations, workshops and panel discussions, and is funded by the Bavarian State Ministry for Economic Affairs and Media, Energy and Technology. It is organized in partnership with NESTA UK and supported by Design For Europe, MindLab Denmark, Innovation lab La 27e Région France and HYVE Innovation Group Germany.
Free Event, registration required:
Download the symposium program:
At Quartera Conference experts from universities met experts from diverse industries. The topics were exchange of innovation strategies, academic education, master programs and live-long learning. Prof. Thomas Stegman and I held a workshop introducing Design Thinking innovation methods applied to management.
I attended the OECD conference Innovating the Public Sector: From Ideas to Impact in November 2014 in Paris. Innovation was not only the theme but also the modus operandi of the conference which brought together over 300 participants from over forty countries from the public, private, academic and civil society sectors.
Re-design Design Education/Philosophic Concepts Conference – Jiangnan University, School of Design, Wuxi, China, 2014
“Re-design Design Education” conference has been held the third time in 2014 to reflect issues in education as well as practice based on the changing landscape of design research.
Design has begun to play a crucial role in services. This has also led to a rise in new design disciplines which focus on the design for service experiences in global systems. Understanding consumer and user needs is undoubtedly one of the key drivers to design and to provide sophisticated service offerings.
One of our Graduate School Alumni, Capsar Siebel has co-founded Impact HUB Munich – a highly interesting place for social entrepreneurship.
Read what Kevin McCullagh (Founder, Plan) has to say about his critical view on Design Thinking and why he believes, that Design Thinking has capabilities which are not easy to be mastered.
Learn how Tim Brown (IDEO) and Don Norman explain effortlessly the meaning of Design Thinking.
Responsible Economics, Brighter Futures, Corporate Responsibility, Ethical Finance, Mindful Work, Strategic Design, and Sustainable Economies
Designing business matters more than ever-or does it?
What are the business matters of design? How do we identify them?
What makes design matter to business? How do we go about business and design?
In Nov. 2014 the Designing Business book by Jurgen Faust and Sabine Junginger will be published by Berg Publishers. I have contributed a paper about the evolution from craft to design and from design to design thinking, and its implications on design education.
How can Design Thinking be successfully applied to practice in management? 2 Day Seminar with Prof. Dipl.-Des. M.A. Oliver Szasz.
In my role as Director of the Macromedia University MOOC Design Thinking I have been very busy over these last couple of months with conceiving, designing, planning and supervising the production of the first MOOC produced by Macromedia University.
A MHMK University workshop which I held during Munich Creative Business Week 2014, together with Thomas Stegmann (founding partner Storythinkers). This workshop which focused on Service Design as a future-oriented field of design with a human-centered approach and applied design thinking methods to create meaningful service experiences.
Inspiring panel talk with Rob Mcintosh (Executive Creative Director AKQA), Prof. Ruth Berktold (founder of YES Architecture) and Dr. Annette Doms (Director unpainted, media art fair). The event was hosted by Prof. Juergen Faust (President Macromedia University) Prof. Tanja Schmitt-Fumian and myself.
Great lecture by Professor Ezio Manzini during Munich Creative Business Week 2013. I had the chance for a long chat with him personally after his presentation and to learn more about his DESIS network (Design for Social Innovation towards Sustainability)