Monthly Archives: April 2014

Become a wise consumer

Can consumers be wise? David Glen Mick from University of Virginia and Barry Schwartz from Swarthmore College ask if it would be possible for us consumers to do the right thing more often, when we make consumption decisions.


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design for public good

Design for Public Good

Design has begun to play a crucial role in services. This has also led to a rise in new design disciplines which focus on the design for service experiences in global systems. Understanding consumer and user needs is undoubtedly one of the key drivers to design and to provide sophisticated service offerings.


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